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PAYER · zomato
RECIPIENT · arjun
AGENCY_OF_RECORD · pulse
MANAGER · aanya
PLATFORM · platform
Blueprint
Influencer Campaign (Per-Milestone Release)
Per-deliverable campaign with 100% upfront funding + silent approval clause.
deal.influencer.campaign_milestone@1.0.0
Structure
multi milestone
Custody
pg split route
Funding gate
strict
Dispute window
7 days
Funding progress
₹1,80,000
/
₹1,80,000
Fully funded
100%
Per milestone
kickoff
₹36,000
/
₹36,000
100%
content_batch_1
₹45,000
/
₹45,000
100%
content_batch_2
₹36,000
/
₹36,000
100%
wrap_content
₹36,000
/
₹36,000
100%
usage_rights
₹27,000
/
₹27,000
100%
Escrow-wide pool
₹1,80,000
Milestones
5 milestones
· primary action:
Submit content delivery
1. Campaign kickoff & launch post
Pending
kickoff
₹36,000
Funded
₹36,000
/
₹36,000
100%
Click to view approval chain
2. Content batch 1 (mid-campaign reels)
Pending
content_batch_1
₹45,000
Funded
₹45,000
/
₹45,000
100%
Click to view approval chain
3. Content batch 2 (carousel + stories)
Pending
content_batch_2
₹36,000
Funded
₹36,000
/
₹36,000
100%
Click to view approval chain
4. Wrap content & analytics
Pending
wrap_content
₹36,000
Funded
₹36,000
/
₹36,000
100%
Click to view approval chain
5. Usage rights extension
Pending
usage_rights
₹27,000
Funded
₹27,000
/
₹27,000
100%
Click to view approval chain
Settlements
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